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As the software market continues to grow, it’s creating countless new jobs in the United States and abroad. According to Statista , $352 billion was spent on enterprise software worldwide in 2017. By the end of 2018, this number is expected to reach $391 billion. While there are dozens of career paths available in the software market, sales is often the preferred path because of its lucrative pay, flexibility and high growth potential. However, aspiring sales reps in the software market, need the following traits to succeed. #1) Ability to Listen Successful software sales reps know the importance of listening. Rather than reading from a cookie-cutter script, they create a two-way dialog with their prospects by asking questions and listening to the prospect’s response. This allows for a stronger connection between the prospect and sales rep that ultimately drives sales. #2) Determination Determination is essential trait needed for software sales jobs. Sales reps who neglect to take a proactive approach towards contacting prospects and nurturing them through the sales process won’t experience much success. Sales reps must be determined to succeed in the highly competitive software market. Keep in mind that sales reps shouldn’t be overly aggressive. Calling a prospect, a half-dozen times per day will only lower the chances of a sale. #3) Knowledgeable Of course, successful sales reps are also knowledgeable. They know the product or service they are selling like the back of their hand. This is particularly important when selling software because of the technical nature of the product. Unless a prospect has firsthand experience with the software, he or she probably doesn’t know how it works or what benefits it offers. Therefore, sales reps must explain the software’s function and how it can benefit the prospect’s business or life. #4) Analytical Data is available to all companies that rely on sales to generate profit. Rather than turning a blind eye to it, forward-thinking sales reps analyze it for use in their sales strategy. Sales reps can analyze audience metrics, for instance, to see which demographic is most likely to buy their products. Using this information, they can create a sales strategy that specifically targets this demographic. #5) Ability to Learn Finally, the ability to learn is invaluable trait for software sales reps. Software constantly changes; new products are released, and existing products are updated. To project the value of their software to prospects, sales reps must continue to learn and educate themselves about what they are selling. 
Here at SaaS Sales we’re big fans of sales content that you can put to use immediately. It must be actionable, insightful, and add value to a sales professional. To compile we scoured the Twittersphere! But....With such a high number of sales-related accounts on Twitter, it’s become a very noisy place. Especially when you’re only looking for the most influential sales professionals specifically in the SaaS space. We’ve carefully selected 5 of our favorite Twitter accounts to follow if you love SaaS and are you’re a sales professional looking for great sales content: Megan Dahlen GM, Global Inside Sales Innovation at  @Microsoft . Advocate for  #WomenInTech . Wife. Mother of 3. Leadership Junkie. Lifelong Learner. Jake Reni Enterprise  #InsideSales  Leader  @AdobeExpCloud |  @SalesHacker  Contributor |  @AA_ISP Chapter President |  #Data   #Insights #Action   #Adobelife Phill Keene Husband, Father, Friend. Tweeting sales, marketing, w/ an occasional sports rant. Chris Ortolano Team Lead  @salesstack  helping sellers learn to think like buyers. Enablement at  http://OutboundEdge.com  . Stay Sharp, Stay Focused, Stay Human. Sam Capra VP Sales  @flexreceipts . Powering "smart" e-receipts for cool  #retailers . Dad of 3, Husband &  #cigarlover . Tweets about  #family ,  #b2bsales ,  #martech &  #retail
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